Apple Faces Fresh Backlash in China Over App Store Fees
Apple is once again under fire — this time from iPhone and iPad users in China who claim the tech giant is charging unfairly high commissions through its App Store and abusing its dominant market position.
Several Chinese consumers and developers have raised complaints alleging that Apple’s 30% commission policy on in-app purchases is hurting competition and inflating prices for both users and creators. The controversy is gaining traction as local regulators and consumer groups begin looking into the claims.
What Triggered the Complaints
According to reports circulating on Weibo and local tech forums, many users feel Apple’s closed ecosystem limits their choices and forces them to use the company’s in-app payment system — which takes a hefty cut from every transaction.
Developers have also joined the discussion, claiming that Apple’s strict policies and slow app approval process make it difficult to compete with domestic platforms such as Huawei AppGallery and Tencent’s app stores.
Regulatory Pressure Mounts
China’s regulators have previously urged Apple to “create a fairer environment for local developers”, but this latest wave of criticism could lead to deeper investigations. Some experts believe Beijing may push Apple to reduce commissions or allow alternative payment systems inside iOS apps — similar to what the company has been forced to do in South Korea and the European Union.
Apple’s Response So Far
Apple has not yet issued an official statement in response to the new allegations. The company has consistently defended its App Store model, arguing that the fees support security, privacy, and developer tools.
However, as global scrutiny grows, Apple’s business model faces increasing challenges — especially in major markets like China, where competition from local brands and government oversight is intensifying.
Why It Matters
China remains one of Apple’s biggest markets, accounting for nearly 20% of its total global revenue. Any regulatory action or public backlash in the country could have serious implications for the company’s financial performance and long-term strategy.
If authorities move forward with an antitrust investigation, Apple could face pressure to alter its App Store policies, opening the door to more flexible payment options for users and developers alike.
In Short
- Chinese users allege Apple charges excessive App Store commissions.
- Developers say Apple’s closed system hurts competition.
- Regulators may investigate possible market abuse.
- Apple has yet to respond officially.